Posts Tagged ‘Duct Tape Marketing’
Top 5 Tips from “Duct Tape Marketing” by John Jantsch
The book “Duct Tape Marketing” by John Jantsch is easily one of my favorite business marketing books. Jantsch takes tried-and-true marketing concepts and breaks them down into understandable, usable, basic methods – suitable for the average business person. In no particular order, here are my favorite strategies: Identify your ideal client (page 2). This is…
Read MoreA marketing strategy for the average Joe
Part of blogging is selling. Part of selling is knowing not only what your customers buy, but why they buy it. Not only do you need to know what and why they buy, but you also need to know how to communicate to potential clients so that they know that your company can provide what…
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